Fat Talk describes all of the statements made in everyday conversation that reinforce the thin ideal and contribute to women’s dissatisfaction with their bodies. Examples of fat talk include: “I’m so fat,” “Do I look fat in this?” “I need to lose 10 pounds” and “She’s too fat to be wearing that swimsuit.” Statements that are considered fat talk don’t necessarily have to be negative; they can seem positive yet reinforce the need to be thin – “You look great! Have you lost weight?”

We believe that by eliminating fat talk, we can start to change the conversation.  That’s why we’re sponsoring Fat Talk Free Week, October 19-23, 2009.  Help us end Fat Talk by participating in this nationwide 5-day public awareness event about the damaging impact of Fat Talk and the unhealthy pursuit of the thin ideal.

END FAT TALK NOW — watch our new video and share it with the women in your life.  AVAILABLE 10/19.  Or visit YouTube to see the 2008 Fat Talk Free Week video!